Download Your FREE Business Upgrade Book!
Download Your Free Copy of Business Upgrade and Discover How To Create a Culture of High Performance.
Our strict privacy policy keeps your email address 100% safe & secure.
Tags
-
Recent Posts
- Do You Face These Culture Challenges In Your Insurance Company – #1
- The importance of knowing ‘why’
- Five Take-Away Lessons in Employee Engagement from the TV Mini-Series ‘Band of Brothers’.
- Here’s what happens when your company culture goes awry…
- New message… new website!
- Entrepreneurial Lessons from Turkish Street Vendors
- Devoted Customers! This is what it’s all about…
- How to WOW customers
- Social Media and Happy Customers
- Social Media and the need for great customer service
- What makes people buy?
- Christmas 2.0 – This is how your customers talk now
- Director of Customer Management
- Customer is King
- Marketing is sometimes about the messenger (as well as the message).
Archives
- To sample Enterprise MENTOR on your smartphone, simply scan this QR code and you'll be taken straight through to an online version of the course.
Tag Archives: referrals
Twitter and social media – how it helps word of mouth recommendations…
I’ve only just started using twitter. Not to tweet, but using it as a search tool to get the latest news on certain topics. One specific area I’m interested in is the Android operating system for smartphones. Specifically, I’m keen … Continue reading
The importance of Repeat and Referral Customers for CEOs
I wrote this marketing piece recently, which explains the importance of repeat and referral customers to famous CEOs. I hope you find it interesting. Just click on the FULL button at the bottom (fourth from the left) to read it.
Posted in customer experience, marketing
Tagged customer experience, marketing, referrals, repeat customers
Leave a comment
Getting customers to buy, buy again, and then tell their friends
I bought a poster this week of an iceberg! I thought the concept of an iceberg is a good way to explain why repeat and referral customers are so important to a company. Here’s a brief summary of my thinking… … Continue reading
Posted in customer experience, marketing
Tagged marketing, referrals, repeat customers
Leave a comment
Viral Marketing in Action
In my book ‘All Employees Are Marketers‘, I talk about the power of customers ‘telling their friends’. Essentially this is referral marketing, or viral marketing. There’s are great video doing the rounds which shows the power of viral marketing, or … Continue reading
Posted in marketing, seth godin
Tagged buzz, marketing, referrals, seth godin, viral marketing
Leave a comment
Review of All Employees Are Marketers
I just found this review of my book ‘All Employees Are Marketers’ on the web. This is the book you can download for free from this site. The guy doing the review is called Eric Brantner. Here’s what he had … Continue reading