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Tag Archives: repeat customers
The importance of Repeat and Referral Customers for CEOs
I wrote this marketing piece recently, which explains the importance of repeat and referral customers to famous CEOs. I hope you find it interesting. Just click on the FULL button at the bottom (fourth from the left) to read it.
Posted in customer experience, marketing
Tagged customer experience, marketing, referrals, repeat customers
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Getting customers to buy, buy again, and then tell their friends
I bought a poster this week of an iceberg! I thought the concept of an iceberg is a good way to explain why repeat and referral customers are so important to a company. Here’s a brief summary of my thinking… … Continue reading
Posted in customer experience, marketing
Tagged marketing, referrals, repeat customers
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