Tag Archives: viral marketing

Stieg Larsson: The power of WOM and repeat customers

I spoke with a good friend of mine this week called David. Here’s a quick post about David’s twin brother Mark, whom I’ve known for almost as long as I’ve known David. In 2005 Mark started a small publishing company … Continue reading

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Viral Marketing in Action

In my book ‘All Employees Are Marketers‘, I talk about the power of customers ‘telling their friends’. Essentially this is referral marketing, or viral marketing. There’s are great video doing the rounds which shows the power of viral marketing, or … Continue reading

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Review of All Employees Are Marketers

I just found this review of my book ‘All Employees Are Marketers’ on the web. This is the book you can download for free from this site. The guy doing the review is called Eric Brantner. Here’s what he had … Continue reading

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