MP3 Sessions

At the heart of Enterprise LEADER are 20 MP3 development sessions which run for around 15 minutes each.

These sessions can be listened to on your smartphone, MP3 player or PC (either downloaded or streaming audio).

The audio sessions tell the story of Amroze Technology, a company which has fallen on hard times, but turned itself around by focusing on the fundamentals.

The audio sessions are broken down into three core themes of Customers, Teams and Personal Leadership. These themes are know as I, WE and THEY BELIEVE in the program. It is these three areas which form the backbone of Enterprise LEADER.

Listen to a 15 minute MP3 introduction to Enterprise LEADER:








Life Time Value


Repeat Customers


Business Fundamentals


















Comfort Zone



Vison and Purpose


Limiting Beliefs

Fears & Dobuts

Suggested Timeframes

The 20 MP3 development sessions

Sessions 1 to 5: CUSTOMER - (THEY BELIEVE)

Session 1 Growth Through innovation, Creativity and Change
19min : 14sec
Discover today that ALL companies must be entrepreneurial, creative and innovative in their thinking. In a world that rapidly changes and does not stand still, having creative ideas focused on the customer (and the ability to execute them) can be the difference between success and failure.
Session 2 Gaining New Customers Through 'Word of Mouth Marketing'
18min : 26sec
Business is ultimately about sales and the ability to persuade NEW customers to buy your products and services. Entrepreneurs have strong commercial skills and understand their part in creating and selling products and services in which NEW customers can BELIEVE. Discover today the strategies that entreprenerus adopt to ensure they contribute to generating new business.
Session 3 How To Maximise The Life-Time Value of Your Customers
15min : 02sec
With the high cost of acquiring new customers, it is vital that you maximise the life time value of an existing customer. Entrepreneurs understand the need to ‘love and value’ their current customers and explore ways to sell new products and services to them. Learn today the strategies and techniques they use.
Session 4 Why Everybody In Your Company Must Be A Salesperson
15min : 51sec
Ultimately, business is about selling. Although not everybody in the company has direct responsibility for sales, everybody in the company must be able to clearly articulate the company's proposition. Learn today how to make sure your customers BELIEVE.
Session 5 The Six Fundamentals of Business That You Must Master
34min : 08sec
There are timeless, repeatable and consistent fundamentals rules of business which all employees must understand. Discover today the commerical principles which ALL successful entrepreneurs run their companies by.

Sessions 6 to 10: TEAM - (WE BELIEVE)

Session 6 People! The Key To Unlocking Your Profit Potential
15min : 21sec
The success of a company is totally dependent on the performance of the people within in it. Whether they lead teams themselves, or are part of a team, entrepreneurs understand the invaluable contribution people make for the success of a company.  Discover today the vital ingredients for creating successful teams.
Session 7 7 Essential Steps To Make Your Team Believe
19min : 51sec
Entrepreneurs recognise the need to make people BELIEVE. A team that believes is unstoppable. Discover today the principles of WE BELIEVE and how you can inspire a team to achieve extraordinary results – against all odds.
Session 8 How To Maximise Your Results Through Communication
19min : 52sec
Language and communication are the tools of great leaders. Being able to inspire teams (and customers) through the clarity and choice of your words is powerful.  Discover today the power of communication and your ability to create extraordinary results – simply by the words you use
Session 9 7 Proven Strategies To Get The Most From Your Team
16min : 41sec
Words without action are ultimately meaningless. Entrepreneurs recognise that it is results that count and that their ability to deliver results depends on the teams they lead, or are part of. Discover today how to deliver results.
Session 10 Motivation! How To Get Your People To Go The Extra Mile
16min : 08sec
Having a passionate team who are motivated to acheive their organisations goals is paramount. Understanding how to motivate people is an essential role of entrepreneurs. Learn today the tools great leaders use to achieve outstanding results.

Enterprise LEADER is available as an MP3/PDF download and will play in the media player of any device -- including iPhone, Android, Windows Phone, Blackberry, Mac, Windows PC, Linux or any other MP3 player


Session 11 Half-Way Review and Introduction To Personal Leadership
17min : 88sec
For the remainder of the programme, you will learn the subject of personal leadership (or I BELIEVE).  In order to lead others, leaders must first lead themselves. Discover today the principles of personal leadership and how you are ultimately responsible for the results you deliver.
Session 12 How To Develop Unshakable Confidence & Self Belief
14min : 31sec
Today you will learn the first principle of I BELIEVE. The ‘I’ stands for I believe in myself. Without rock solid self-belief and confidence in yourself and your company, you will not be able to inspire others to believe in you. Business is all about belief, and at a personal level, this is where it all starts.
Session 13 The Unstoppable Twin Force of Passion & Desire
16min : 13sec
Success in business comes from being passionate and obsessive! Discover today the need for you to love what you do and have a burning desire to do it. For you to succeed as an Enterprise Leader – you must be PASSIONATE with a BURNING DESIRE to reach your goals.
Session 14 How To Eliminate Your Fears, Doubts and Limiting Belief
11min : 47sec
As an Enterprise Leader it is essential that you conquer your fears and limiting beliefs and step outside your comfort zone. Discover today the techniques you can use right now to extend your comfort zone and continue to grow as an Enterprise Leader.
Session 15 How To Create Endless Opportunity and Make Luck Work For You
14min : 13sec
Your success as an Enterprise Leader will not be dependent on luck. It WILL be dependent on you creating and acting upon opportunity and your ability to have total integrity with yourself and others. Discover today that ‘Lies and Luck Don’t Work’ – and learn what really does work!
Session 16 How To Achieve Extraordinary Results Through The Power of Goals
15min : 18sec
Having a clear purpose and goal for what you desire is critical as an Enterprise Leader. Whether you are leading yourself or a team – the clarity of your goals will determine your success. Learn today the value of Installing Goals.
Session 17 The 5 Advance Payments You Must Make To Reach Your Goals
12min : 52sec
Success as an Enterprise Leader requires hard work, self-discipline and sacrifice. It requires energy and urgency. Learn today the cost of being a successful Enterprise Leader.
Session 18 How To Achieve Any Goal You Set For Yourself
10min : 45sec
Success in business can be a constant uphill struggle. Understanding that the difference between success and failure is mostly due to persistence will set you on your own path to success. Learn today that persistence, tenacity and the refusal to accept no for an answer is the secret tool of winners.
Session 19 Why Experiencing Failure Is Essential for You To Succeed!
16min : 37sec
There can be no success without first experiencing failure. Success and failure go hand-in-hand and it is only from failure that we can ultimately experience success. Discover today how essential it is to see failure as a positive and to look for the sea of opportunity that comes from each setback.
Session 20 Your Role as an Enterprise Leader
15min : 28sec
With 4 weeks of learning and professional development behind you, today you will complete the course with a final review of the principles of I BELIEVE, WE BELIEVE and THEY BELIEVE and understand your  role as an Enterprise Leader.
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Why 20 sessions? Simply because it takes time to learn these principles, and the little and often approach which comes from listening to a short 15 minute mentoring session each day (or each week), gives you time to learn, digest and apply the learning right back in your business, almost with immediate gain.


Enterprise LEADER is published by Enterprise Leaders Worldwide. We are based in the historic city of Bath in the UK and work with companies around the world.

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